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Services/Performance Ads
Service 02 · Performance ads

Spend on customers,not on clicks

পারফরম্যান্স বিজ্ঞাপন

We plan, build and run your Meta and Google campaigns, test creatives against each other, and move budget to whatever brings customers at the lowest cost. You see every taka and what it returned.

FacebookInstagramGoogle SearchYouTube
Eid campaign · live test

Meta ads · two creatives

Nakshi WearSponsored
Eid collection
is here
nakshiwear.com.bdOrder on WhatsApp
Product photoPaused
৳52per result
Try-on reelWinner
৳52per result
Watch a test run

Drag through a two-week test

How a real test plays out. Drag the day slider and watch budget move from the weaker creative to the stronger one while cost per result falls.

Creative test · Eid collection · 14 days

Same budget, same audience, two creatives

Product photoPaused
৳52per result
Try-on reel, person in first frameWinner
৳52per result
Results so far0
Overall cost per result৳52
Budget on winner50%
Deliverables

What you get every month

We run the whole account. Ad spend is paid by you directly to Meta or Google; our fee covers the work below.

Once, at the start

Tracking set up properly

Meta Pixel, Conversions API and Google tags installed and tested, so results are counted, not guessed.

Built by goal

Campaign build

Campaigns structured by goal: sales, leads or messages, with budgets and audiences set for your area.

Every month

New ad creatives

Images, reels and carousels made to be tested, each with a different hook.

Every month

A/B tests

Every month we test creatives, audiences or offers against each other with a clear winner rule.

Every week

Optimisation

Budgets, bids and audiences adjusted to lower cost per result.

Every week

Short update

A WhatsApp or email note: spend, results, cost per result, what we changed.

1 per month

One-page report

Return on spend, best ads and the next three actions.

Sized to your budget

Budget managed

The monthly ad spend each plan covers. Larger budgets move to the next plan.

↻Every month the loop restarts at step 03 with new creatives and a new test, while tracking and reporting carry on.
Per monthStarterGrowthPro
Ad spend managedSized to your budgetSized to your budgetSized to your budget
PlatformsMetaMeta + GoogleMeta + Google + YouTube
Fresh creatives every month✓✓✓
Creative and audience tests✓✓✓
Weekly update✓✓✓
Retargeting—✓✓
Monthly report✓✓✓

Ad spend is paid by you directly to Meta or Google. How much we produce and test is planned around your budget and agreed in your quote.

How we measure it

Numbers you can check

Every report shows where the money went and what came back, against the month before.

৳48,000budgetSpend
1,120+31%Results
৳43−18%Cost per result
3.4×+0.6Return on ad spend
2.8%+0.7Click-through rate

Figures from one managed account, entered from our monthly report. Results are counted from tracked purchases, leads or messages. Updated October 2026.

Your first 30 days

From tracking to first winner

W1

Audit and tracking

  • Review past campaigns and spend
  • Install and test tracking
  • Agree the goal: sales, leads or messages
You: give ad account and page access, and your offers.
W2

Build and launch

  • Audiences for your area
  • First creatives and copy
  • Campaigns live with spending caps
You: approve creatives and the daily budget.
W3

Test

  • Two or more creatives head to head
  • Daily checks on cost per result
  • Weekly update
You: answer the messages and calls ads bring in.
W4

Scale the winner

  • Budget moved to the winner
  • Losers paused and logged
  • First one-page report
You: a short call to set next month.
Then every month: Test→Pick the winner→Scale→Report→New test
Best for

Who this works for

Shops selling online

Fashion, beauty and gadgets taking orders through WhatsApp, Messenger or a website.

Example: Eid collection, cost per order down 18%

Local service businesses

Restaurants, clinics, salons and schools filling seats, slots and admissions.

Example: rooftop weekend, bookings by message

Lead-based businesses

Real estate, education and B2B that need qualified enquiries, not likes.

Example: plot enquiries scored by Lead Finder
Not the right fit if you want likes and followers only, or cannot respond to enquiries within a day. Start with social media management instead.

Questions about ads

You do, directly to Meta or Google with your own card. Our fee covers planning, creatives, management and reporting.

Usually within the first two weeks of the test, once tracking is in place and the first creatives have enough data to compare.

Yes. Creatives are included in each plan, made to be tested against each other.

Yes. Campaigns run with daily and monthly caps that you approve.

By the plan and the spend it covers. We review your account first, then quote.

Get a quote

Ready to spend on customers, not clicks?

Tell us what you sell and your monthly ad budget. We review your account, then send a plan and a quote.

edgelead.bd@gmail.com+880 1313 225843 · WhatsAppBarishal Sadar, Bangladesh
Goal